Case studies

We represent a broad range of companies, offering unique and specialised advertising and promotional opportunities.

Take a look at some of our success stories. If you like what you see, get in touch at advertising@moviestarplanet.com

Currently, most of our clients use our banner advertising option, where skyscraper and top banners are displayed in the arcade section of the game. We have displayed banner ads for Disney, Dreamworks, the Red Cross and many more.

Disney

Disney

Dreamworks

Dreamworks

Redcross NO

Norwegian Red Cross

Fipotex Apparel on MovieStarPlanet

First of its kind cross-marketing promotion

 

Launching off the back of MovieStarPlanet’s online success, Fipotex developed a range of t-shirts featuring the super cool MovieStarPlanet characters to be sold in Name It stores in Denmark as well as online.

With every t-shirt sold, shoppers receive a redeem code which can be used on the MovieStarPlanet website. Shoppers can then give their online avatar an exact copy of the t-shirt and be rewarded with 100 StarCoins, the currency of MovieStarPlanet. This kind of cross-marketing promotion between a physical product/brand and an online platform has never been done before.

The cross-benefits for both Fipotex and MovieStarPlanet is huge. With 400,000 Danish tweens logging onto the site each month, exposure to the Fipotex clothing line through in-game advertisements and interaction with avatars wearing the t-shirts has seen sales skyrocket. In the first week t-shirts hit stores, the range completely sold out, demonstrating the popularity of the MovieStarPlanet brand.

The range of girls and boys t-shirts is exclusively available in Name It stores throughout Denmark. However, MovieStarPlanet fans in other countries can purchase the t-shirts online through the Name It website, www.nameit.dk

 

Fipo t-shirt

Label 2

Label

In store clothing and tags with in-game redeem code

 

Fipotex Cross marekting

Avatar wearing a copy of the t-shirt bought in the Name It store

 

Do you want to advertise with us? Contact us at advertising@moviestarplanet.com